Ratings That Speak Louder Than Words

Rita Cosby is on the rise — and she’s taking affiliates with her.

The data is undeniable: Rita Cosby’s audience is growing fast, and that growth is translating into real momentum across the network. According to Nielsen’s National Dataset, her reach and engagement have both surged year over year, proving that her shows aren’t just connecting with listeners; they’re commanding attention.

Between Spring 2024 and Spring 2025, her numbers tell a clear story of success:

• AQH Persons 35+ skyrocketed from 14,300 to 20,300, an incredible +42% increase.
• Cume Persons 35+ rose from 89,800 to 114,400, marking a +27.4% climb in total listeners.
• And her national coverage remains rock-solid, reaching nearly one-third of the total U.S. radio audience.

Those aren’t just stats, they’re proof of trust. Rita’s unique blend of warmth, authority, and authenticity resonates deeply with audiences coast to coast, from New York to Nevada. She speaks to everyday Americans, and they listen. That loyalty is exactly what affiliates are looking for in a syndicated program: strong ratings, consistent engagement, and a brand that embodies integrity.