You Won’t Believe How Fast Greg Kelly’s Audience Is Growing

You Won’t Believe How Fast Greg Kelly’s Audience Is Growing

The Greg Kelly Show continues to build momentum, delivering measurable audience growth that affiliates should take seriously. According to Nielsen Audio Trend data (Spring 2024 → Spring 2025, Adults 25+), the show posted a +10.2% increase in Average Quarter-Hour (AQH) listening, climbing from 50,900 to 56,100. In a crowded talk landscape, that kind of gain reflects not just casual tune-in, but consistent listening behavior among a desirable demo that advertisers crave.

While some shows typically see volatile swings, The Greg Kelly Show shows real upward movement. Even its weekly reach (Cume) ticked upward, with a +3.1% increase, rising from 270,200 to 278,700. That may seem modest at first glance, but when you combine stronger AQH growth with stable reach, you see a show that is deepening engagement within its core audience and retaining more listeners per quarter-hour than before. What that translates into for affiliates is simple: more attentive, loyal listeners who stick with the program hour after hour, and are more likely to stay tuned to the station as a whole.

In a marketplace where talk radio competes with endless digital alternatives, maintaining and growing live, engaged listenership is a testament to both the host’s pull and the format’s relevance. For affiliates focused on both ratings strength and demo quality, The Greg Kelly Show is proving itself to be a stable, dependable performer with room to grow.

Source: Nielsen Audio Trend (Spring 24 → Spring 25), Adults 25+.

 

 

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