The numbers are singing loud and clear: Bulova’s Sundays with Sinatra is experiencing a significant jump in audience metrics, making it a standout contender for affiliates seeking strong weekend programming.

According to the latest ACT 1/Red Apple Media Trend Report for the United States (Adults 35+), the show’s performance surged: Average Quarter-Hour (AQH) went from 24,500 to 33,900, an outstanding +38.4% increase in listenership. Simultaneously, Cume (the total weekly audience) climbed from 52,900 to 71,500,  a robust +35.2% rise.
This kind of momentum isn’t commonplace. The show is clearly resonating with listeners who are tuning in and staying engaged. For affiliates, that translates into an opportunity: Sunday evenings that offer both prestige and performance, with a built-in loyal audience. Investing in this show means aligning your station with a brand that’s capturing growth and delivering results.

Stations looking to elevate their weekend lineup and strengthen audience loyalty should take notice, the trajectory of Sundays with Sinatra positions it as more than just a music show; it’s a Sunday destination. These results speak to its power to amplify listener engagement and advertiser impact alike.