AM & PM Market Reports with John Terrett is showing the kind of growth that gets noticed. According to Nielsen Audio Trend data from Spring 2025 to Fall 2025 among Adults 35 to 64, the segment posted a 21.8% increase in Average Quarter Hour listening, rising from 33,900 to 41,300. That is a major gain in sustained listening and a strong sign that more people are not just hearing the reports, but actively staying with them. Weekly reach also climbed 9.0%, moving from 126,900 to 138,300 listeners. For stations, that combination matters. Rising AQH means stronger engagement and more appointment listening. Rising Cume means more listeners are discovering the segment and making it part of their routine. Taken together, the numbers point to a feature that is building both habit and audience loyalty in a valuable demo.
What makes that growth especially impressive is the format itself. These are concise market updates placed in high-value dayparts, which means they deliver information listeners can actually use without slowing down the clock. In an environment where people want smart, useful content fast, AM & PM Market Reports fits naturally into the flow of the day. It gives listeners a reason to check in during morning and afternoon drive and gives stations a polished financial feature that feels credible, timely, and highly relevant. That is part of why the segment is translating into stronger listening. It is not filler. It is utility with momentum.
At the center of it is John Terrett, a 50-year broadcasting veteran financial journalist whose career gives the reports real authority. Terrett has spent decades covering markets, business, and global events, with work spanning outlets including CGTN and earlier international reporting roles. He is known for his deep understanding of financial news and his ability to explain it clearly for everyday listeners. That matters on air. He does not sound like someone reading numbers off a screen. He sounds like someone who has spent a lifetime around breaking news, market swings, and the real-world consequences behind them.
Personally, Terrett comes across as the kind of broadcaster who makes serious information feel approachable. Born in the UK and residing in Summit, New Jersey, his long career path, including radio and television work in both the U.S. and abroad, gives him a worldly, seasoned perspective that adds texture to even a short market report. There is a steadiness to his delivery that suggests experience, but also a respect for the audience’s time. That mix of professionalism and relatability is a big part of what makes the feature work. He brings credibility without sounding overly technical, and expertise without losing warmth.
Recent segments have focused on exactly the kinds of topics that keep listeners engaged: oil prices and global tensions, strong performances in the Nasdaq and S&P, tariff uncertainty, gold’s rise, crypto movement, and company-level market developments. Those subjects are timely, broad enough to matter to a large audience, and practical enough to feel useful in daily life. Whether a listener is following their retirement account, watching inflation, making sense of the business headlines, or just simply trying to better manage their money, Terrett gives them a quick, intelligent snapshot of what matters and why.
For potential affiliates, this is the appeal: a compact, credible feature with clear momentum, anchored by a journalist with decades of experience and a delivery style that makes financial news accessible. The growth in both AQH and Cume suggests listeners are responding to that formula. They are tuning in, staying longer, and coming back. In a crowded audio environment, that is exactly what smart stations need.